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By: Amawu, Cletus Albert Amawu.

The Mediatrix Development Foundation (MDF) School Based Intervention Project was formerly launched yesterday, 14TH February, 2020 at the State Housing Estate Secondary School, Calabar with over 12 Secondary Schools in attendance and drawn from the Calabar Metropolis and Calabar South, respectively.

In her opening speech, the President and Founder of the Mediatrix Development Foundation (MDF), and wife of the Executive Governor of Cross River State, Dr. Mrs. Linda Ayade, who was represented by her Special Adviser, Administration, Mrs. Philomena Inyang, expressed her delight on the official launching of the MDF Club, which will impact both students and teachers positively in promoting good health and qualitative education for social, economic and environmental advancement.
According to her, “School-based Interventions had over the years impacted very positively on hundreds of students and teachers of Schools at global, regional and local levels. The strong connection between health and education is recognised worldwide, promoting health goes beyond providing healthcare services and involves social, economic and environmental factors including education that affect people’s quality of life, based on the Ottawa Charter and other international recommendations, the World Health Organisation (WHO) launched the Global School Health Initiative in 1995, to promote health through Schools.”
Dr. Linda Ayade, said the intervention is one initiative of MDF over the years, resulting from a baseline surveys in 2019 that has brought about the project to carry out effective and efficient 2020 in perspective. “The School-based intervention will undoubtable yield significant results in the areas of Health, Social Related Gender Based Violence (SRGBV) and Career Development. This will also cause the students to ensure; willingness to make behavioural modifications, willingness to make adaptations, and willingness to reflect on evidence-base decision making.
Above all, the project will promote healthy lives and wellbeing amongst students thereby reducing morbidity and mortality rates, and also integrate programs including Cervical Cancer awareness, Physical activity promotion, WASH, Personal/Menstrual hygiene, Malaria, SRGBV, Career development, basic life supporting skills, and Cardio Pulmonary Resuscitation (CPR).”
“As we join our hands to kick start this project, I want you all to know that from the depth of my heart, I appreciate the effort you all have put in making it possible for us to officially launch this project today and I hope that we continue to work together in reaching out to our young and tender ones all over the State,” she concluded.

Speaking earlier, the Chief Operating Officer, Mr. Jeff Adamade, said that, “for today, we are more streamlined with 3, thematic areas in this particular Club intervention and the School-based intervention we have in Mediatrix. We have the Health Intervention, School Related Gender Based Violence and Career Development, this are the three areas we will be operating in your various Schools through the Mediatrix Development Foundation Club platform. It is a straight forward but highly loaded strategy that we have to raise young ambassadors at various Secondary Schools and Primary Schools as change agents in their various Schools and Communities. Most of you will grow up to study what you all will be thought here and grow your career. It is my wish that you pay attention, so that you can impact the knowledge wherever you may find yourselves. On behalf the MDF, we are happy to have you all be part of history. God bless you,” he equipped.

Dignitaries at the Launch includes, Honourable Commissioner for Health, Dr. Betta Edu. Director General, Cross River State Primary Health Care Development Agency (CRSPHCDA), Dr. Janet David Ekpenyong. President, Medical Women Association, Dr. Bassey Nakanda and her Team. President, Pink Africa Foundation, Dr. Nchiewi Ani. The Special Adviser, Events to Her Excellency, Mrs. Torita Odey. The UNFPA representative, Ms. Jakie. They were Representatives from the Cross River State Ministry of Justice. Principal of the Host School, Mrs. Bolaji Anani, and the Press.

Highlights at the Launch includes Presentations/Health Talks on SRGBV by UNFPA,
Cervical Cancer by Pink Africa, WASH by Commissioner of Health. Childhood Cancer/Children’s Health by Medical Women Association. SGBV by Ministry of Justice and Career Development Mediatrix Development Foundation.

Amawu Cletus Albert Amawu

I'm a Journalist, Host/Producer of The Verdict, your voice of conscience on FAD FM 93.1, Calabar, Public Affairs Commentator, Social Change Agent.

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